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What We Do

Here’s a little video showing who we are, what we do and who we do it for. Check it out!

An Post DM Awards 2012

An Post DM Awards 2012The biggest night of the year for Irish direct marketing is always the An Post DM Awards.

For those of you not familiar with the An Post DMAs, the annual awards aim to recognise those companies who displayed the most creative, engaging and effective use of direct marketing throughout the year.

This year’s event took place last Thursday in the Mansion House. Yet again, the Mail Media Unit in An Post outdid themselves and delivered a fantastic night for all those in attendance.

The black-tie event was hosted by the hilarious Dermot Whelan; him off Republic of Telly. Attendees (more…)

An Post DM Awards 2012

An Post DMAs 2012

As dawn breaks after the An Post Integrated Direct Marketing Awards 2012, details are beginning to emerge about the night’s winners.

Thanks to a few incoherent text messages from colleagues in attendance and a steady stream of announcements from @IMJ_Ireland on Twitter, we now know who took most of the major awards.

We can probably expect a full list of the winners in each category to find its way to the awards site at anpostdmawards.com later today. Until then (more…)

And the winner is…

Big BTL Bonanza - Win a direct mail campaign worth €4,233 for your charity!Congratulations to Julie Stafford and ISPCC!

A huge ‘well done’ to Julie Stafford and the ISPCC on winning our Big Below the Line Bonanza competition.

Tara Byrne, managing director of Dataconversion Direct, presented them with their prize at Fundraising Ireland’s National Fundraising Conference in the Convention Centre Dublin yesterday.

We had a great response from Irish charities and the quality of answers was immense. The ISPCC answer really shone through though. It was powerful (more…)

Win a direct mail appeal!

Big BTL Bonanza - Win a direct mail campaign worth €4,233 for your charity!Win a direct mail campaign to 20,000 recipients worth €4,233 for your charity!

We love working with charities. They believe in what they do and they really get direct mail. They understand the importance of data and generally their direct mail appeals are among the most creative and interesting that we see passing through production.

We want to reward the non-profit sector’s commitment to direct mail as a fundraising channel. We are giving charities the opportunity to win all of the data, print and fulfilment aspects of a direct mail (more…)

Fundraising Conference

We've decided to take a stand at this year's conferenceThe National Fundraising Conference 2012 is fast approaching and we’ll be there.

The National Fundraising Conference 2012 is taking place in the Convention Centre Dublin on Wednesday 21st March.

It promises to be a fantastic event. A must for any serious fundraisers or those who do business with charities.

The theme of this year’s event is ‘fostering fundraising excellence’ and attendees will be treated to (more…)

Sensual Printing

Add true depth to your direct mail pieces with sensual printing.Irish print firm McGowans are offering a really exciting new service.

‘Sensual Printing’ is a print enhancement service that allows you to add texture to printed pieces.

Basically, it’s a process that adds lamination at varying depths based on the colours within the piece. Imagine a leopard print with bumps and ridges that correspond to the pattern of the fur or a snakeskin postcard that lets you feel to scales.

The process relies on a new piece of kit that McGowans have recently acquired, the Scodix 1200. (more…)

Fresh Fish

Greg Hogan - Business Development Dude and Fan of Ridiculously Large HeadsetsWe’ve just bagged ourselves a new BDM maestro!

We’re delighted to welcome our new Business Development Manager, Greg Hogan, to the Dataconversion Direct team.

Greg is an accomplished sales professional with lots of experience and a proven track record. He’s only in the door and he’s already banging in the sales. He’ll be a great asset to the company. Greg joins us from mobile marketing firm, Zamano, and he has an impressive history of achievement. (more…)

We’re Hiring

We're HiringPositions in our Software Development Department

In 2010, we set up a Software Development department to address our clients’ web-based data management requirements.

We now manage web projects for a range of clients, and as a result we are expanding our team with the following roles: (more…)

Good Publicity

An Post have made some changes to their rates for couriers and PublicityPostNew postage rates take effect.

An Post released a new ‘Guide to Postal Rates’ last week. The new rates are effective from 3rd January 2012. You’ll be pleased to hear that it’s largely ‘as you were’. Very few rates have changed and all of the bulk discounts for Direct Mail campaigns have remained untouched.

The only service that has seen increases is the ‘courier’ service that An Post offer and even here, the additional costs are minimal. On average, it’s only about a 1% – 2% increase across all of the various (more…)